Account Director
| Fan Factory
Commander. Orchestrator. Mentor
Strategic Client Partnership
Rickey-Lee is the ultimate client partner, ensuring seamless collaboration and a deep understanding of the client's brand. She provides strategic guidance that aligns global objectives with local execution, guaranteeing every move contributes to the client's dominance.
Operational Excellence
Rickey-Lee is meticulously organized and strategic—the operational backbone every account needs. She guarantees every project is executed at the highest standard, delivering results on deadline and within budget. She brings order to complexity so her clients always stay ahead.
Integrated Campaign Command
With a creative and strategic mindset, she commands the development and execution of fully integrated marketing and communication plans. She ensures all campaigns are not only creatively strong but also commercially effective at driving high-value subscribers.
Team Leadership & Mentorship
Rickey-Lee is an inspiring leader who avoids micromanagement, instead fostering a supportive environment that empowers her teams to deliver impact. She builds the dedicated teams required for consistent client dominance, proving her ability to scale talent.
Multi-Account Mastery
Rickey-Lee possesses the rare ability to seamlessly command multiple high-value accounts, maintaining a high level of professionalism while ensuring superior results across her entire client portfolio.
Proactive Results Closer
Driven by determination and delivering excellence, she is tenacious and proactive. She constantly pushes for peak performance, ensuring every strategic move delivers impactful, subscriber-driving results.
Work History
Rickey-Lee commands and executes fully integrated marketing strategies that deliver sustainable subscriber growth. With her proven ability to orchestrate complex campaigns and lead high-performing teams, she consistently drives impactful, measurable results for diverse clients. As a commanding Account Director, she provides strategic partnership, transforming creative visions into profitable business realities.
ACCOUNT DIRECTOR | FAN FACTORY
Rickey-Lee commands and executes fully integrated marketing strategies that deliver sustainable subscriber growth. With her proven ability to orchestrate complex campaigns and lead high-performing teams, she provides strategic partnership, transforming creative visions into profitable business realities.
ACCOUNT DIRECTOR (FORMER BUD) | FLUME DIGITAL MARKETING
Rickey-Lee commanded a massive portfolio of high-value accounts, including ASICS, Diesel, and Anglo American. She provided inspiring leadership, taking ownership of every responsibility to deliver superior results and maintain a positive, professional team culture across multiple accounts.
ACCOUNT DIRECTOR | PUBLICIS MACHINE
Rickey-Lee was a crucial player in ensuring international brand alignment for major global clients like L'Oréal (Garnier and Dark & Lovely). She successfully adapted global strategies to meet local market needs, guaranteeing the highest level of service excellence.
ACCOUNT DIRECTOR | AVATAR AGENCY
In this role, Rickey-Lee demonstrated her early mastery of financial and operational command. She was responsible for account profitability and growth, ensuring every project added value to the client’s brand while actively mentoring her team and driving new business opportunities.
ACCOUNT MANAGER | THE DWF COLLECTIVE
Rickey-Lee managed complex social media strategy and execution, proving her ability to excel across all advertising disciplines (ATL and BTL). Her focus was on developing creative strategies and managing key accounts like Bridgestone South Africa.
MEDIA & ACTIVATIONS PLANNER | PROVANTAGE MEDIA GROUP
Rickey-Lee started her journey by mastering the media landscape. She was responsible for the development, planning, and costing of media and activation briefs, ensuring fine attention to detail across high-volume campaigns for major FMCG clients like KFC and Kellogg's.
Skills
Dedication Crafts Mastery
STRATEGIC ACCOUNT COMMAND
OPERATIONAL EXCELLENCE & CLARITY
INSPIRING CROSS-FUNCTIONAL LEADERSHIP
GLOBAL-LOCAL CAMPAIGN MASTERY
Rickey-Lee consistently employs her strategic and operational mastery to deliver high-impact results, transforming her clients' visions into profitable, undeniable realities.
Testimonials
What Others Have To Say
Tania
HEAD OF SEO
Rickey-Lee is exceptionally great at her job because she cares deeply about the work and the people involved. She is incredibly committed to her role, able to foster excellent client relationships, and is always excited to work on client projects. Clients rely on her to have every aspect of the project under control, proving she is an outstanding Account Director.
Alex
MEDIA STRATEGIST
Rickey-Lee has that rare ability to push those around her to perform at their best in a way that feels genuinely empowering. An incredible leader, she navigates even the most complex challenges with ease and a sense of calm. She is supremely detail-oriented and strategic, but what truly sets her apart is how approachable and supportive she is.
Luke
SPORTS MARKETING
Rickey-Lee always demonstrated great dedication, professionalism, and organizational excellence. She always approached high-profile campaigns with creativity, precision, and an unwavering commitment to pure excellence. I would highly recommend Ricky-Lee as a strategic, dependable, and truly inspiring marketing professional.
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